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GenAI for Customised Marketing Materials at Scale

Volkswagen Group Singapore · Posted 1 year ago

Automotive and mobilityGenerative AIRecommendation Systems / Personalization
Budget
USD 10,000
Timeline
Not specified
Closed on
31 Oct 2025, 23:59 ICT

Problem statement

Build a Generative AI tool to localize and personalize POSM and digital marketing assets for different markets.

Expected outcomes and success metrics

Significantly reducing creative production time and cost.

Current process

N/A

Current solution

N/A

Target users and impacted teams

Marketing Teams, Creative Teams

Data availability and readiness

N/A

Integration, deployment and infrastructure

Generative AI for image and text, brand consistency checks, workflow tools for creative teams.

Relevant AI technologies

Generative AIRecommendation Systems / Personalization