GenAI-Based Creative Optimization Engine
VNGGames · Posted 1 year ago
Media and entertainmentGenerative AIRecommendation Systems / Personalization
- Budget
- USD 10,000
- Timeline
- Not specified
- Closed on
- 31 Oct 2025, 23:59 ICT
Problem statement
Implement a Generative AI system linked with a reinforcement learning feedback loop to create, test, and optimize game creatives.
Expected outcomes and success metrics
Continuously evolving creatives for better performance across user acquisition channels.
Current process
N/A
Current solution
N/A
Target users and impacted teams
Marketing Teams, User Acquisition Managers
Data availability and readiness
N/A
Integration, deployment and infrastructure
Generative AI for creatives, reinforcement learning from live campaign data (CTR, ROAS), API integration with ad platforms.
Relevant AI technologies
Generative AIRecommendation Systems / Personalization