Magnify Myanmar
By Magnify MyanmarMagnify is Myanmar’s first social listening platform powered by Burmese NLP AI, enabling brands to understand real-time public opinion, trends, and consumer sentiment—without relying on pre-researched data. We turn raw conversations into actionable insights.
- Stage
- In production
- Industries
- Marketing and advertising
- Deployment
- Cloud (SaaS)
Why it is worth it
Magnify is the first and only social listening platform built with Burmese NLP AI, offering real-time sentiment analysis, trend detection, and audience insights tailored to Myanmar’s digital landscape. Unlike global tools that overlook local language and context, or local agencies that rely on manual research, Magnify delivers automated, accurate, and culturally relevant insights across Burmese-language conversations without relying on pre-collected or structured data. Our solution empowers enterprises to make faster, data-driven decisions by tapping into the authentic voices of Myanmar’s online public.
- Our AI-powered social listening solution addresses key enterprise pain points, including:
- Lack of localized insight – Most global tools don’t support Burmese language or cultural nuances. We use Burmese NLP AI to deliver accurate, context-aware sentiment analysis and trend tracking.
- Delayed or outdated market research – Traditional research is slow and expensive. Our platform provides real-time, continuously updated insights without relying on pre-researched data.
- Blind spots in consumer feedback – Many enterprises miss online conversations happening in Burmese on platforms like Facebook. We capture these unstructured, informal discussions to surface authentic consumer voices.
- Ineffective crisis or brand reputation management – Without real-time monitoring, brands react too late. We provide early signals and alerts to manage crises, misinformation, or backlash.
- Difficulty measuring campaign impact – Our solution tracks public response, sentiment, and viral conversations, helping teams evaluate and optimize marketing and communication strategies.
- By solving these challenges, we empower enterprises to make faster, data-informed decisions in a complex digital environment.
Opening the deck…
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Best customer profile
- Medium to large enterprises in FMCG, telecom, banking, healthcare, and retail sectors seeking to understand public sentiment and brand perception in Myanmar.
- NGOs and international agencies monitoring online discourse, misinformation, or public feedback on social issues and humanitarian programs.
- Marketing agencies and research firms that need real-time, data-driven insights on consumer behavior, digital trends, and campaign performance.
- Companies launching new products, managing crises, or running large-scale campaigns who need agile and localized audience intelligence powered by Burmese-language NLP.
Notable paying customers
- We have worked with UNAIDS, UNDP, UNESCO as well as leading companies in Myanmar like KBZ Bank, CB Bank, ATOM, Ooredoo, MPT, City Mart, AIA etc.
Product Development: Successfully developed Myanmar’s first social listening engine powered by Burmese Natural Language Processing (NLP) AI, capable of real-time sentiment analysis and trend detection across local platforms. Launched one strategic verticals: Magnify Plus Research – offering trend reports and deep-dive analysis. Enterprise Traction: Secured partnerships with leading telecom, FMCG, and NGO clients, including recurring contracts for brand monitoring, digital campaign analysis, and issue tracking. Bootstrapped & Sustainable: Grew the company profitably without external investment to date, showing strong operational resilience and market relevance in a challenging economic landscape.